Features

Five Minutes with Edgardo Osorio, Designer of Aquazzura Shoes

Five Minutes With, Edgardo Osorio, Aquazzura, Shoes, Lane Crawford, Fashion, Style, Olivia Palermo, Hong Kong, Autumn/Winter 2014

You may remember a post we wrote a few months ago waxing lyrical about a shoe brand by the name of Aquazzura. We were already fans of the brand’s designs (they are sexy, elegant and above all, super comfortable), but now we are even more enamoured after meeting the man behind them, Edgardo Osorio.

Osorio will be making a personal appearance at Lane Crawford this evening (Friday July 25) to showcase  his autumn/winter collection and his first ever collaboration with friend and style icon Olivia Palermo, which will be available for sale in August. We were lucky enough to get a sneak peak of this “fashion survival pack” which features 6 wardrobe essentials including thigh high boots, mesh pumps and chain embellished evening sandals.

Osorio also took us through his autumn/winter collection which shows a new side to the brand. Although his sleek signatures such as the Belgravia flat and Sexy Thing Bootie are still there, many of the styles are transformed into works of art showcasing the workmanship of the artisans he uses in Florence, Italy. The handiwork is incredible as seen on the suede booties with different types of fringing from feather shapes to studded fringe . There’s also a bootie crafted from an intricate leather studded mesh.

We managed to grab him for a quick chat about making women look beautiful and plastic surgery. Intrigued? Read on!

Five Minutes With, Edgardo Osorio, Aquazzura, Shoes, Lane Crawford, Fashion, Style, Olivia Palermo, Hong Kong, Autumn/Winter 2014

 

Five Minutes With, Edgardo Osorio, Aquazzura, Shoes, Lane Crawford, Fashion, Style, Olivia Palermo, Hong Kong, Autumn/Winter 2014
Why did you become a shoe designer?

When I design a shoe, it comes from the soul.  I can’t explain it. I’ve designed bags and jewellery and other things, but there’s a special place in my heart for shoes. Besides you can be on a diet or not and shoes will always fit. They are carb free!

What makes Aquazzura shoes so special?

Not only are they incredibly sexy, but super comfortable. They come alive on your foot. I’m not one of these designers that like to create sculptures  - they are meant to be worn. I like to think of my shoes as more timeless. They are fashionable but not in fashion – they can go beyond that. If you take it a pair out three years later, it will still be a modern shoe.

What inspires you?

I take pictures on my phone of all my clients to see how they are dressed, where they go and how they style their clothes the shoes. I make a mood board of these every season so I can see where we can add or what they need. My office is 95 per cent women, so it’s all about what they want and how we can follow our customers lifestyle.

Five Minutes With, Edgardo Osorio, Aquazzura, Shoes, Lane Crawford, Fashion, Style, Olivia Palermo, Hong Kong, Autumn/Winter 2014

Who’s your shoe mentor?

There was this designer in 30s and 40s, called Andre Perugia, who was Italian but based in France. He made incredible shoes. Whenever I see his shoes I am surprised how even after so many years they are still modern, beautiful and not dated.

Who is the Aquazzura woman?

Anyone. I was in the Middle East recently and some customers walked in wearing burkhas. They came up to me and lifted their dresses off the floor to show me my shoes underneath. I loved  the fact that [my shoes] transcend all cultures and types.

Every woman should own …

A Sexy Thing. They were my first style and still are a best seller. They fit the foot like a glove, are super light and you can dance in them all night.

What legacy do you want to leave behind?

I want to create objects of beauty that make women happy.

What would you be if you weren’t a designer?

When I thought my parents wouldn’t allow me to be in fashion, I was convinced I would be a plastic surgeon. I make women beautiful now in a much less drastic way. I thought it was so interesting – I’ve always been an aesthete.

Five Minutes With, Edgardo Osorio, Aquazzura, Shoes, Lane Crawford, Fashion, Style, Olivia Palermo, Hong Kong, Autumn/Winter 2014

Aquazzura is available at Lane Crawford, Hong Kong. www.aquazzura.com

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